Print Futures Awards.
Launched in 2003 and funded by the BPiF, The Printing Charity and Unite the Union, the Print Futures Awards offer grants of up to £1,500 to help fund training and education for young people within the UK’s print, publishing and graphic arts industries.
At the end of 2010 I was approached by the Awards team to help them evaluate and develop their awards programme for 2011 and beyond in an effort to reach a higher number of young people and renew awareness of the great scheme.
Following this evaluation, I was then invited to develop a new brand for the awards. The new look has a vibrant and contemporary feel, stemming from a new identity made from the outline of a tree created through flowing ink. The logo comes in three colourways – cyan, magenta and yellow and the ink effect in featured throughout brand communications.
In addition to the new identity, I designed a dedicated microsite for the first time in the awards history and a new branded Twitter account to keep followers up to date with the awards process. Furthermore, an increased presence on blogs and social networking sites all aim to build a successful campaign for 2011.
So, If you’re aged between 16 and 30, are a UK resident and want to develop cracking print and design skills, visit www.printfuturesawards.com to download the application form. the closing date for entries is April 12th. Good luck!
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