Power to the People.

At Unreal, we’ve been working closely with a brand new co-operative supermarket; The People’s Supermarket. Set up by chef Arthur Potts-Dawson, retailer Kate Wickes-Bull and an army of others, The People’s Supermarket is a community-based shop that’s managed and owned by members and open to all. It’ll feature soon in its own Channel 4 documentary series.

The supermarket’s based just down the road from Unreal’s studio so we’ve been lucky enough to develop a brand as it continues to expand. The tag mark developed, based on Euroslot hole-punchers used in the retail industry, has just rolled out into their communications and a sub-brand for their shop-based kitchen has also been developed.

Keep you eyes peeled for the show, on Channel 4 in the new year.